Maximize your SPEED of INNOVATION

Maximize the VALUE of INNOVATION


WHY THE VENETIAN ARSENAL?

Our Arsenalotti combine profound academic knowledge with business experience, both in corporate as well as in start-up environments. Combined they bring over 50 years of innovation experience with over a decade of working together in a market–technology tandem.

Throughout their professional career, they experienced at first hand the benefit of this tandem.


As they deepened their understanding of the drivers of sustainable fast innovation they discovered that these drivers have been known to humanity for centuries. However, over the past century of spectacular advances, slowly but surely this knowledge got lost and the keystones got snowed in.


Venetian Arsenal has grown from the passion of its Arsenalotti to develop and market new products and services with the highest possible value and the highest possible sustainable speed.

We embrace the spirit of the original Venetian Arsenal of combining speed with a very long-term perspective. The original Arsenalotti designed their products, their processes, and their structures to last.


From the construction of the initial "Arsenale Vecchio" in 1104 until the early 18th century the Venetian shipbuilders were leading their industry both in product performance and in process performance.


They started with relatively small but very performant galleys and evolved to a range of products rooted in a limited number of basic hull designs.  This all culminated in the giant galeazza's that are widely credited for the Catholics' triumph at the Battle of Lepanto in 1571.


By the mid 16th century they were grinding out 1 ship per day, which was more than 30 times faster than their competitors. This was made possible by several process breakthrough discoveries, like the assembly line.

To become and stay the global leaders in shipbuilding, the Arsenalotti of the original Venetian Arsenal combined a flow-based approach and a knowledge based approach with a structure that allowed them to increase speed as they scaled up.


Now, we revive this forgotten knowledge and combine it with modern approaches: the knowledge driven concept creation process of Lean Product Development and the incremental value delivery approach of Agile Software Development.


Are you intrigued?

Are you curious how this can help you innovate faster?